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Give me options of other services or products I could use. I want to stay – give me links that send me to other pages so I can find out about the other services you offer.
Give me a reason and a method to get in touch
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Use internal pages to tell me about specific services or products you offer. When you're telling me about them, make sure to focus on my needs - I'm interested in what I can get, not what you have.
When you’re writing these pages, think about me – why have I come here, and what’s in it for me if I stay?
“Keep testimonials short, directly related to the rest of the page, and always attributable to someone.”
- Terry J Doe (Sameco Ltd)
Offer or Promotion #1
What matters most to me?
Give me links to related pages
Make it easy for me to read your list - keep the bullets simple
Show me keywords I searched for